The Miami Beach event last week attracted 43,000 art dealers, wealthy collectors, celebrities, jet setters and the merely curious. UBS hosted more than 4,200 clients in Miami, up from 3,800 last year, and brought down several of its own bankers. It also offered tours of the fair in English, Spanish, French, German and Russian.
``It's one of our most important investments in terms of sponsorship,''[from bloomberg]
Regia Art vs UBS NY Times ad drawing video project.
Garden by RegiaArt on You & US, UBS New York Times Print Ad a Regia Art grafitti, public draw performance on the NY Times paper.